Acquire
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Acquiring new customers helps drive your businesses new growth, Propello can help you do this by leveraging existing customers. Propello offers 2 programmes to achieve your acquisition goals.
Customer referral programme
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Total customers
Avg. annual customer value
Customers that make a referral
Customers Converted
New customers
Value of new customers
Brand partnership programme
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Number of partners
Avg. customers per partner
Avg. customer value
Conversion rate at
New customers
Value of new customers
Engage
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Highly engaged customers, transform into brand advocates, raising the profile of your business, boosting acquistion and increasing their annual value.
Engagement
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Total customers
Avg. customer value
Increased spend
Additional spend p/p
Value of additional spend
Convert
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Convert your customers onto a premium tier, incentivised by regular rewards, funded by their subscription.
Increase the effectiveness of existing conversions by leveraging rewards
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Annual Acquisition
Average Customer Value
Perx Effect
Customers Converted
Spend of new customers
(annual)
Upsell To Premium Subscription
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Annual Customers
Subscription Cost
Perx Effect
(Converted onto sub)
Customers Converted
Additional Spend pp/pm
Value of Additional Spend
(annual)
Retain
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Convert your customers onto a premium tier, incentivised by regular rewards, funded by their subscription.
Retention programme
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Annual customers
Churn
Avg. customer value
Customers lost
Annualised loss
Perx effect
Customers retained
Value of retained spend
(annual)
